- Any Startup / MSME / Enthusiastic First Generation Technocrats / Entrepreneurs from AP, with an annual turnover between Rs. 50 lakhs and Rs.25 Crs., in any sectors can apply with Suo Moto proposal for development of products / solutions under this category.
- Companies outside Andhra Pradesh can also apply subject to conditions and assistance under this scheme will be provided only on opening of such development center in A.P.
- Implementation of selected products boosts the confidence of product developers of the State and raise the opportunity for promoting innovation in the new State.
- Citizen Centric Governance, where ideas of companies are considered to be implemented in the Government.
- Contributes to employment generation.
- Products developed under the SUO MOTO scheme is 100% funded by Andhra Pradesh Innovation Society for an amount up to Rs 5 Crore.